Presentation: Tweet"No Link Left Behind"

Last summer the UK Government launched GOV.UK, not just by creating a website with clear information served from clean, bookmarkable URLs, but by decommissioning two of the UK's highest traffic websites — DirectGov and Business Link and redirecting their traffic. And virtually nobody noticed! This talk tells the story of the transition; the tools, techniques evolved to assist hundreds of people across dozens of organisations agree upon hundreds of thousands of mappings; how we test redirection and measure link rot, and how this process has developed into an industrialised operation as 24 departments and more than 300 agencies and public bodies move to the Inside Government platform, a herculean task made simple thanks to the power of the hyperlink, an elegant tool from a more civilised Web.