Speaker: Aurore Kervella

Responsible for Data Quality @Uber Communications
Aurore is a statistician on Uber's Communications Platform. She is responsible for data quality, defining key business metrics related to Communications, and building an intelligent router to ensure that Uber communications with existing rider and driver partners are optimal. Prior to Uber, Aurore led CRM Analytics at Christian Dior in Paris, measuring business performance and optimizing targeting via modeling and customer segmentation.

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Talk: Enabling Innovation at Uber Speed

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